Our Industry

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About Our Industry

Poultry is one of the fastest-growing segments of the agricultural sector in India today. While the production of crops has been rising at a rate of 1.5 to 2 percent per annum that of broilers has been rising at a rate of 8 to 10 percent per annum. The Potential in the sector is due to a combination of factors - growth in per capita income, a growing urban population and falling real poultry prices. Poultry meat is the fastest-growing component of global meat demand, and India, the world's second-largest developing country, is experiencing rapid growth in its poultry sector.

In India, poultry sector growth is being driven by rising incomes and a rapidly expanding middle class, together with the emergence of vertically integrated poultry producers that have reduced consumer prices by lowering production and marketing costs. Integrated production, the market transition from live birds to chilled and frozen products, and policies that ensure supplies of competitively priced corn and soybeans are keys to future poultry industry growth in India. There are a wide range of players actively involved in the industry. These stakeholders work together to ensure the availability of high-quality broiler chickens throughout the country.


Technological advancements and best practices have greatly enhanced the productivity and profitability of broiler chicken farming in India. The industry has witnessed significant progress in the development of superior broiler breeds, optimized feed formulations, and efficient disease management protocols.


The broiler chicken industry in India not only provides a consistent supply of affordable protein but also generates substantial employment opportunities, supporting the rural economy. Additionally, it plays a crucial role in addressing the nutritional needs of the growing population, contributing to food security and economic development.


Per capita consumption of chicken which is 5.3 kg in the year 2022 is expected to increase to 7.2 kg by the year 2030 assuming a 5% year on year growth. By 2030, poultry meat will be 40% of total meat consumed globally. It’s the most favorite source of protein.


  • Healthy Protein Source
  • Affordable
  • Versatile
  • Sustainable
  • No cultural/religious taboo

Chicken proves to be a viable option to provide protein for 8 / 8.5 Billion world population as:


  • Chicken is the fastest growing food animal
  • Lowest Feed Conversion Ratio (Currently around 1.45 and reducing by 1 or 2 points every year)
  • Easily scalable to meet demand
  • Smart people, tools & technology available
  • Breeding companies are engaged in constant research to promote health, welfare, performance & efficiency
  • Producers are putting efforts to get Best Performance…